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These are my writing posts from my former blog, spanning 2009-2012. To see new writing posts, click on the blog tab above. To see these archived post organized by topic, click "For Writers" above.

Entries in social networking (28)

Friday
Dec162011

Fill-Me-In-Friday: Best Writing Links of the Week!

 

Hey y'all! Hope everyone has had a great week. I'm sure it's been a hectic one for everybody with Christmas coming up. So, in case you missed your web surfing time, I've rounded up the best links of the week that I've come across. Hope you enjoy!

 

On Writing/Publishing:

Does Blogging Sell Books? - 3 Marketing Strategies Every Author Can (and Should) Use by Roberta Trahan

How Much Time Should Writers Devote to Social Media? by Jody Hedlund

The Inevitable Identity Crisis That Happens After Publication by Jody Hedlund

Social Networking's Salad Days Are Ending (basically about how we're hitting the saturation point with types of social networking) by Deep Tech

The Big Mistake of Author Websites and Blogs by Jane Friedman

How Social Media Can Change Your Life by Jane Friedman

How NOT to Blog: Beginning Blogging for Authors Part 2 by Anne R. Allen

The Darkness Within (on personal attacks and hate campaigns from the public about what you write) by Ann Aguirre at Writer Unboxed

Sara Megibow Sells Romance -What Newbie Mistakes Have I Made As an Agent? at Romance University

Why I Stopped Looking at the Numbers by Shelli Johnson

The Truth, the Whole Truth, and Nothing But the Truth - a very honest post by Elana Johnson about things after her debut

My Top 5 Ways of Dealing With Reviews by Michelle Davidson Argyle

Why Writers Must Make Themselves Easy to Contact by Chuck Sambuchino at Writer Unboxed

Starting From Scratch: A Writer's Guide to Blogging by Jeff Goins

For Gits and Shiggles:

Virginity Cliches in Romances at Smart Bitches, Trashy Books

 

Baby Seal Breaks Into House and Curls Up on Sofa  via Gawker  (cuteness overload, OMG)

 

Because It's Worth Watching:

 

YA Author Maggie Stiefvater on How Bad Teens Become Famous People 
(about the dangers of labeling kids found via Dawn Alexander's blog)
What You Missed on the Author Blog:
What You May Have Missed Here:
by Ashley March

CONTEST ALERT: You only have two days left to enter the Goodreads giveaway for a chance to win a copy of CRASH INTO YOU. Enter here!


Alright, that's all I have. What were some of your favorite links of the week? Feel free to list them in the comments. Have a great weekend!



"Hot and romantic, with an edge of suspense that will keep you entertained.” --Shayla Black, New York Times Bestselling author of SURRENDER TO ME

 

 

CRASH INTO YOU is now available for pre-order!

Read an excerpt here.



All content copyright of the author. Please ask permission before re-printing or re-posting. Fair use quotations and links do no require prior consent of the author. ©Roni Loren 2009-2011 |Copyright Statement|

 

Friday
Dec092011

Fill-Me-In Friday - Best Links of the Week

 

Hope everyone has had a grand week. Mine's been a little hectic. Why do I always feel so out of sorts when I come back from vacation on a weekday? It gets me all discombobulated. But that has not stopped me from hoarding the best links of the week like always, so hope you enjoy...

 

BREAKING NEWS: Want to win CRASH INTO YOU? There's a giveaway going on at Goodreads! There are 15 copies up for grabs. Enter here. (Contest closes Dec. 19)

On Writing and Publishing:

How To Network Without Networking by Nathan Bransford

25 Ways to Build Your Author Platform Before Your Book Is Published by Meghan Ward

What to Do With Contradictory Feedback by Jody Hedlund

7 Psychological Studies Reveal Secrets to Blogging Success by Sparring Mind

Can Authors Be Rock Stars? by Jim Devitt

Are Publishers Putting the Squeeze on Bloggers? by The Guardian

The Ugly Truth About Consumer Book Reviews - Part 1 via Huffington Post

25 Financial F**k-Ups Writers Make by Chuck Wendig

The Seduction of Self-Publishing also by Chuck Wendig

6 Reasons Partnering With Other Authors Can Benefit You via Writer's Digest

Be A Tweep, Not a Tool Part 2 - Beware the #FF Fire Hose by Kristen Lamb

For Gits and Shiggles:

10 Things You Need to Stop Tweeting About via The Oatmeal

How #FollowFriday Is Supposed to Work via The Oatmeal

23 Adult Truths via Keri Ford

The Twelve Gays of Christmas discovered via Jeffe Kennedy

 

 

What You May Have Missed Here:

 

by Anne R. Allen
What You May Have Missed on the Author Blog:

So that's what I've got. What have been some of your favorite links this week? Feel free to leave them in the comments. And hope y'all have a great weekend!


 

 


 

 

"Revved up and red-hot sexy, CRASH INTO YOU, delivers a riveting romance!" --Lorelei James, NY Times Bestselling author of the ROUGH RIDERS series

 

CRASH INTO YOU is now available for pre-order!

Read an excerpt here.


All content copyright of the author. Please ask permission before re-printing or re-posting. Fair use quotations and links do no require prior consent of the author. ©Roni Loren 2009-2011 |Copyright Statement|

 

Wednesday
Dec072011

Why Only Focusing On Your "Target" Audience May Hurt You

 

Target

In the world of book marketing--or any kind of marketing for that matter--you often are told to figure out who your target audience is. This group of people is the way to the promised land of success. You need to figure out WHO will buy your books and then target your platform to that niche.

 

So, using that logic, I should target 25-50 something year old women who are already romance readers. Most of them are probably in relationships. Many will have children. I write sexy so I can cut out the super ultra conservative sector. And on and on it goes.

There is, of course, a lot of logic in this approach. Knowing who your "ideal reader" is can be helpful.

But, what about everyone else?

The reason that Twilight became so successful is because it didn't just get the teenage readers who like vampires and romance. It busted through the genre and got people who not only weren't typical young adult readers to read it. It got NON-readers to pick it up. It jumped the nice lines of its target market and that's why it became so big.

Now, the number of books that do that is small. Phenomenons are called such for a reason. But that doesn't mean we can't use that logic on a smaller scale.

I haven't stuck to reaching out to just that "ideal reader" profile above. By complete happenstance, I ended up reaching out to writers first then expanded a bit with my author blog. I've become friends with people who write and read every kind of genre you can think of. 

I mean, think about it. I host authors like Jody Hedlund on my blog. She writes inspirational/Christian historical romance where a kiss can be considered risque. I write seriously steamy erotic romance with BDSM elements. I am not her ideal reader and she's not mine. But you know what? I buy her books and give them as gifts because I like her and know I'm giving a quality gift to people who ARE her ideal readers.


And I can't tell you how many times I've had someone say to me:

I don't read romance, but... I'm going to buy your book because it sounds really interesting or I read your excerpt and liked it or I enjoy your voice on your blog so am going to try your book.


Those comments give me the squees because there is no higher compliment to me than for someone to say--I'm willing to take a chance on you even though this isn't normally my thing. I love that.

 

And I find myself doing that with other authors as well. I'd never read historical romance until I picked up Ashley March's debut. I bought it because I wanted to support her as a friend, but then loved the book and have since bought more historicals.

So what would have happened if Jody had only reached out to her "target audience"? I would've never found her or bought her books.

There is benefit in not tightening your network too much. A niche can be good but don't make it too exclusive. I have guys who have told me they are going to buy my book. Everyone in marketing would tell you that's definitely not my target audience, but hey--why the heck not? I read "boy" books. Guys can enjoy "girl" books on occasion too.

So blog and make friends across the spectrum. Don't limit yourself. If you do, you're not just going to miss out on some potential new readers, you're going to miss out on some really cool people and friends.

So what do you think? Do you try to cater to a "target audience"? Have you bought a book way outside your normal preferences because you got to know the author?


“...a sexy, sizzling tale that is sure to have readers begging for more!" –Jo Davis, author of I SPY A DARK OBSESSION

 

 

CRASH INTO YOU is now available for pre-order!

Read an excerpt here.



All content copyright of the author. Please ask permission before re-printing or re-posting. Fair use quotations and links do no require prior consent of the author. ©Roni Loren 2009-2011 |Copyright Statement|

 

Wednesday
Nov232011

3 Things You Can Do Now to Prepare for Published Authorhood

 

balancing-salt
Photo by Spring Dew

 

Like anything else, being a writer is a journey. You go through stages. Some exciting, some frustrating, some overwhelming. Right now I'm in my about-to-debut phase, which is a combination of so many emotions I can't even describe it. It's the deep breath before the moment I've been waiting for since the day I put words on a page again.

 

And as I get closer and closer to that day, I feel my world continue to shift beneath my feet. Priorities change. New obligations get put on my plate. Blog tours get planned. Deadlines loom. I have a JOB. It's a vastly different playing field than it was a little over a year ago when I was in my "write when I'm inspired, blog like a maniac, live on twitter" existence.

So if you're on your own journey, hoping to get to the published stage, here are the things I'd pass along...

3 Things You Can Do To Prepare for Published Authorhood

 

1. Train for writing to be your JOB. 

Enjoy the fact that you can write only when/if you want to right now with no pressure. BUT start training yourself to be a working writer early. Once you have deadlines (which for me means having 4-6 months to write a 90-100k book), you need to know how to make yourself write even if your muse is on a bender in Tahiti.


2. Being the BEST BLOGGY FRIEND EVER is not going to be realistic once you're steadily publishing so learn to let go of the guilt.

In the beginning, you comment on everyone's blog who comments on yours. You visit everyone in your blog roll. You retweet all your favorite posts. You blog five days a week and it's amazing. You respond to every comment you get. This is great. It helps you build up a network of support and friendship.

 

BUT when the wheels start to spin faster in your writing life, something has to give if you want to make sure your time is spent  writing your next book (or like seeing your family and stuff) and often blogging intensity is what falls off first. You can still maintain your own, but it gets harder and harder to visit everyone else. Give yourself permission to not be wracked with guilt when this happens.


3. Find your balance and know your limits.

I'm learning that balance is going to be the make it or break it component for me. I'm an all-in kind of girl. I don't want to do anything half-assed so I throw myself into things completely. But doing that in one area can create imbalance in other parts of your life. All you do is write, so you forget to read. Or all you do is blog and forget to write. Or you keep skipping that trip to the gym because you have more "important" things to do than take care of your health (I fall victim to this one all the time). Or you blog, write, and read but your poor family hasn't really "seen" you in a week. 
So learn how to manage your time and not cut out the things that are important.
This is why you may not have seen me chatting as much on Twitter and why I've set up things like Triberr so that I can schedule some tweets and easily retweet things. It's also why I've invited regular guests to blog here these last few months and why I do a round-up post on Friday. Blogging is important to me, but the level I was doing it at was cutting out time for other things.  
So I'm working towards my own balance. I'm holding myself accountable for writing at least 1k words every week day in order to meet my deadlines. I'm going to yoga classes to give myself quiet-mind time and exercise. (And btw, I can totally do that pose in the photo above--yes, I'm a dork because this gives me the happies.) I'm shutting my computer off at night so I can spend time with the fam. I'm reading for pleasure at least 3-4 times a week. And even though I still have a lot going on, I feel much happier.

Everyone is going to have their different challenges, but my guess is that these three are pretty universal. I wouldn't trade a minute of it because my dream of having my book published is coming true. But it's important to make sure we don't lose our mind in the process. :)

 

So what are your biggest challenges right now? Do you think you're prepared to be a writer working on a deadline? For those of you who are published or about to be, have you felt that big shift in priorities? What balls do you drop first?

Happy Thanksgiving to all of you who celebrate it! 

 


“...a sexy, sizzling tale that is sure to have readers begging for more!" –Jo Davis, author of I SPY A DARK OBSESSION

 

 

CRASH INTO YOU is now available for pre-order!

Read an excerpt here.


All content copyright of the author. Please ask permission before re-printing or re-posting. Fair use quotations and links do no require prior consent of the author. ©Roni Loren 2009-2011 |Copyright Statement|

 

Friday
Nov182011

Fill-Me-In Friday: Best Links of the Week!

 

Sorry this is so late going up. It's been a crazy morning. First there was my squeeful news, then I had to take kidlet to get all his 4 yr old shots. Nothing says happy birthday like getting five needles stabbed into your thighs. :(  But anyway, I'm here now. Hope you enjoy the links!
On Writing and Publishing:
Should Authors Comment on Reviews? by Squeaky Books (make sure and read the comments, interesting to hear perspectives from book bloggers)
DeKloutifying by John Scalzi
What NOT to Blog About by Rachelle Gardner
I'm There But I'm Not by Tess Gerritsen via Novel Rocket
For Fun:
Romeo, Ripley, and Bella Swan by Rosemary Clement-Moore via PopSmart Books (really interesting essay about how the Twilight books have roots in Greek tragedies.)
What You Missed on the Author Blog:


What You May Have Missed Here:

by Ashley March

 

 


All right, that's what I have for this week. What were some of your favorite links this week? Have a great weekend!


 

 


“...a sexy, sizzling tale that is sure to have readers begging for more!" –Jo Davis, author of I SPY A DARK OBSESSION

 

CRASH INTO YOU is now available for pre-order!

Read an excerpt here.



All content copyright of the author. Please ask permission before re-printing or re-posting. Fair use quotations and links do no require prior consent of the author. ©Roni Loren 2009-2011 |Copyright Statement|